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Big Spottie Giraffe stands out from the crowd with soft banana yellow fur and cocoa polka dots and mane. This safari friend is always up for an adv...

Cocoa Bear is sweet as chocolate in ruffled brown fur. This cuddly cub has long limbs and sweet little ears to listen out for cuddle calls or dinne...

Alice Axolotl is a super swimmer in velvety shocking pink fur. This top tank-mate has a cute stitched smile, and silky soft tufts on her ears and t...

Vivacious Vegetable Broccoli is one funky friend with that trio of dark green stitchy florets! This cruciferous cuddler has a light green stretchy-...

Perry Polar Bear is the top Arctic snuggler in scrummy soft vanilla fur. This squishy friend has a boopable black nose, and long limbs for the best...

Bashful Lamb is the cuddliest cutie in her soft cream fur. With the sweetest beige face and sticky-out ears, she is one super friendly lamb who lov...

Get ready for a Jurassic adventure with Bashful Dino! This prehistoric pal is great for cuddles, and is super snuggly in light green fur and suedey...

Bashful Monkey is the cheekiest chap in the jungle! In soft cocoa fur with a creamy face and ears, this monkey has the biggest stitched smile and a...

Vivacious Vegetable Egg Plant just arrived in a very special veg box! Stretchy-soft in blush plum fur, with a sweet friendly smile and a green stal...

With ginger and white patterned fur, it's Bashful Giraffe. This savanna softie has a suedey soft nose and horns, and a fluffy-tipped tail for swish...

Bashful Cream Bunny is a dream in super soft clotted cream fur! With long floppy ears and a squidgy tum, this bonny bunny is the perfect companion ...

With its two-tone soft green fur and adorable stitched smile, the Amuseable Avocado is ripe all year round! A suedey tummy stone and dangly cordy l...

In Bashful Silver Bunny’s warren, everything is silver! Their soft bed, their teapot, even their tea is Earl Grey!

Chunky, quirky and dreamy to hug, Merrick Moose is nosing ahead! This gorgeous moose has a huge almond muzzle with a textured lip and stitch-detail...

Do they celebrate holidays under the sea? Ask Cranberry Octopus! This rich red octopus is holiday-ready, with a deep scarlet mantle that's very hug...

Everyone needs a helper, not just Santa! Eldo Elf is a charming friend with rosy cheeks and fold-detail ears. This dandy pixie wears a mulberry sui...

Waddle into winter with Percy Penguin. This happy penguin is scrumptiously soft in grey fur with a cream face and a suedey beak, and loves to give ...

Slither Snake is looking mighty proud, and you would be too, with that ssssensational tail! He's a smiley snake with so much texture, from those so...

Louie Lion is the king of the jungle in regal gold fur. With a fluffy mane and matching tail tip, this lion has a squidgy body perfect for snugglin...

As mighty as his name, meet Zeus Great Dane! This leggy pup has blue-grey fur, standout brows and soft, floppy ears, with a huge black nose for sni...

Chrissie Crab is rockpool-ready, with a gorgeously soft tangerine shell. This chunky crustacean has a neat stitch mouth, marshmallow eyes with glos...

Keep your belongings nice and cosy with the Smudge Bear Tote Bag. This whimsical tote has honeycomb fur with a cotton lining, silver zipper and met...

Wherever you roam, take everything you need in the Smudge Bear Backpack! This honey cub has soft, squashy paws that cling to sturdy adjustable stra...

Get into goth mode with Skelebat Jim! This Halloween bat has soft slate fur and stiffened fan wings stitched with delicate bones. With a suedette s...

Most dragons are fiery, but Dexter Dragon is flopsy! No scales for this scamp - just snugglesoft fur in chalky blue and warm maroon red. Gorgeously...

Bashful Unicorn is heavenly to hold, in souffle-soft vanilla fur. This fabulous pal is wonderfully detailed, with strawberry-sundae nose and ears, ...

Bashful Unicorn is heavenly to hold, in souffle-soft vanilla fur. This fabulous pal is wonderfully detailed, with strawberry-sundae nose and ears, ...

Bashful Squirrel is so beautifully plump! With warm rusty fur, silky tuft ears, a clotted-cream muzzle and a cocoa suedette nose – not to mention t...

Bashful Sorrel Bunny is as soft and pink as a summer-berry pudding. This exquisite bunny has a pink silky bobtail, pastel suedette nose and the snu...

Bashful Cream Bunny is a dream in super soft clotted cream fur! With long floppy ears and a squidgy tum, this bonny bunny is the perfect companion ...

Size: 3.9in x 4.7in x 4.7in

Riley is one quirky Razor Fish. Bright and bold in orange cordy fabric, Riley has fluffy fins and a nose of iconic Bashful fur. With wide eyes and ...

Land tricks and cuddles with Amuseables Sports Skateboarding. In blue suedette with beige edging and a bold orange back, this board can rest on sof...

Size: 13.5 in. x 3.5 in. x 1.97 in.

Size: 9 in. x 8.5 in. x 3.74 in.

Yummy Bunny Silver is a loppy-eared lovey in pale grey fur. With a tubby tum and big bunny feet, this diddy sweetie can’t wait to hop into your arm...

Who's that hiding in the trees? It's Bashful Koala! This fun friend has big, grey and cream ears, and a super soft charcoal grey body perfect for b...

Wanderlust Puppy is a golden loafer with floppy ears, and a waggy tail. With weighted paws and a chunky muzzle with a chocolate nose, this pup is a...

Wanderlust Elly is one chilled softie in delicate mocha-grey fur. This floppy elephant has big, ruched ears, a curious trunk and weighted paws. Tub...

Huddles Kangaroo has brought her baby to meet you! This fleecy oatmeal kangaroo hugs the tiny joey in her pouch. Baby can hop out for a bounce abou...

Featherful Swan is a very proud parent, protecting twin cygnets with their fluffy cream wings! This elegant swan has rich vanilla fur, set off by o...

A lofty mascot for any nursery, Dara Giraffe stands tall and proud! Scrumptiously soft in mottled banoffee fur, with cocoa horns, weighted hooves, ...

Amuseable Sports Table Tennis is gorgeously textured and ping-ponging with colour! From that caramel-nougat suedette handle to those textured panel...

Amuseable Chilli Pepper is the hottest name right now (and not just on the Scoville scale)! This crescent pepper has fiery red fur, a green suedett...

The Amuseable Bouquet of Flowers is the perfect way to say Thank You or Congratulations, or simply to cheer up a friend. A stunning bundle of fluff...

Amuseabean Sheepdog is such a quirky pup! This chibi sweetie is full of beans, with silver-grey fur, a vanilla tum, floppy ears, a quirky smile, co...

Smudge Rabbit is one scrumptiously soft bun! This oatmeal bunny has a fluffy cream bobtail with long ears and limbs, and loves to flop in your arms...

Rose Dragon Bag Charm is super soft in pale pink fur. With glittery wings, spines and tail dart, this dragon has a metallic clasp to tag along on m...